An interesting article came through my news feeds today, something that I’ve been too busy to really notice. This isn’t something new, just an update to a platform google released about 18 months ago now, but I’ve not even noticed. It’s called Google Panda. You think I am trying to be funny, or joke around, but this is a serious project, aimed at improving google’s search results for everyone. It was named by the engineer that initially worked on it, and it is a query filter.

Google Panda, was initially released on February 24th 2011, in an effort to improve the quality of search results by removing “thin” content. There are companies out there, that will generate content ( for a price ) that matches certain keywords, to increase your site’s traffic.



The Google Panda Update, One Year Later